Résumé
Graduate Student Researcher
Berkeley Institute for Young Americans
January 2023 - Present
I use Stata to perform quantitative analysis and create data visualizations to advance the Institute’s mission to help young adults see the interconnectedness of the economic, social, and political issues affecting them.
Graduate Policy Consultant
Climate and Community Project
January - May 2023
In this team consulting project, I analyze water-related climate trends to make policy recommendations for effective water management and investment in California through the lenses of environmental, racial, and economic justice.
Managing Editor
Monterey Bay Aquarium
April 2022 - July 2022
In this role, I oversaw the Aquarium’s digital content creation process from conception to writing, editing, and publishing. I also launched eCommerce product in collaboration with a UX/UI and development team to provide over 1,500 Aquarium employees and volunteers access to complimentary employee tickets online.
Content Editor
Monterey Bay Aquarium
February 2019 - April 2022
I wrote and edited original website content and emails seen by over 1M website visitors and over 100,000 email subscribers, building brand trust and supporting the organization’s mission to inspire the conservation of the ocean. I also led the content design of modifying the Aquarium’s eCommerce purchase path to be in compliance with pandemic-related regulations, enabling the organization to reopen and earn $36M dollars in ticket revenue in 2021.
Digital Marketer
Freelance
December 2017 - May 2020
I helped make the lives of small business owners and startups easier by creating content, consulting on digital strategy, and managing paid and organic social media across channels.
Marketing and Communications Manager
Colombia Immersion - Medellín, Colombia
2015 - 2017
I worked with founding partners to launch a start-up Spanish language school, growing the program from two to 52 weekly students. In addition to setting up (and constantly improving) school operations and internal processes, I was responsible for all marketing activities, including:
Writing content for blog, website, and social media
Sourcing and managing freelance writers and marketing consultants
Managing social media presence on Facebook, Instagram, Twitter
Building relationships with local community to run intercultural events, create a homestay program, and develop original tours
Implementation Coordinator
Salesforce.com - San Francisco, California
2013 - 2015
I led the implementation of Pardot, Salesforce’s marketing automation software, ensuring client success through providing training, best practices, and troubleshooting.
Talent Coordinator
Charlotte Russe - San Francisco, California
2012 - 2013
I recruited creative and marketing talent for a fast fashion company. This included sourcing, screening, and interviewing candidates for this national brand.
Client Solutions Intern
Lonely Planet - Oakland, California
2011 - 2012
I assisted B2B sales managers in daily operations to inform and guide product development.
Education
University of California, Berkeley
BA Political Economy
2009-2013
Instituto Cervantes @ CLIC Sevilla
Spanish as a Foreign Language
Teaching Certificate. March 2017